Twitter-inspired marketing for VAR’s Convention & Expo 2008

If you’re a VAR member who has (inexplicably) not yet registered for VAR’s Convention & Expo 2008, you should have gotten an e-mail this morning comparing the lives of two REALTORS®. One who decided to attend the convention, and one who decided not to. 

This marketing effort was inspired by Twitter. Quick status updates of what people are doing throughout their days. For those of you who have registered (or who deleted the e-mail), I thought you might enjoy seeing this (especially if you’re part of the Twitterazzi).

By the way, the deadline to get your hotel room before the rates go up is Friday, September 5 (yes, that’s tomorrow!). Register now and book your hotel room before rates jump!

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2 Responses to Twitter-inspired marketing for VAR’s Convention & Expo 2008

  1. Brian Block says:

    Ben, do you guarantee that the Marriott will be placing mints on our pillows? I haven’t forgotten that you owe me a drink in Baltimore…

  2. ummm, I’ve had two agents e-mail me today wanting to know “Janet’s” number LOL :)

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