Apr 02, 2012
Agent-centric brokerages — broken?
02 Apr 2012
Posted by Andrew Kantor
Jeff Brown over at BloodhoundBlog (“the national real estate industry marketing and technology weblog”) has a post today about the failure of the agent-centric model of brokerages.
This is where I claim ignorance — I’m not familiar enough with the ins and outs of brokerages to know whether what he writes makes sense, or is, um, something else. But I know he’s at least worth listening to.
As I’ve written before, not long ago, that the agent-centric (A-C) model is failing everywhere it’s been tried. It’s ability to fail at pretty much every level is becoming legendary, regardless of the Titantic-like practicianers now lookin’ to technology to save them.