Today’s Tools Many Realtor Associations have been quick to grasp the concept and importance of using Social Media to engage it’s members.  NAR has released countless governing documents, hired staff to educate and create tools themselves.  Online communities are some of the most powerful influences in marketing and culture that can exist.  The important element [...]

What’s the Point of the Story? In recent months I’ve adopted Jim Duncan’s response to people who complain about other agents. I saw him ask “How did the complaint process go?” to a commenter on a blog; and I thought that it was brilliant.  I can safely say that on an almost daily basis one [...]

Is your Association struggling with keeping up and being a “Purple Cow” as Seth Godin puts it?  Lots of Realtors are less than impressed with their Associations and I think I understand why.  I’ve outlined my own opinions HERE. Leadership is really struggling with being relevant to the membership and there are better ways to [...]

I was just reading the Trulia Blog today and this great post by Pete Flint the CEO at Truila, regarding the decline of income for US Newspapers in the area of Real Estate Classifieds.  There’s no surprise there, the real surprise is actually how significant the decline is in, a short period of time.  Here [...]

We’re a Team – Get over it! I’ve said in posts over and over again, that one of the failings of the real estate industry, is that we forget that at the core of what we do, is a buyer who wish to buy and a seller who wishes to sell and everything else is [...]

For those who haven’t dug through REALTOR.org….you should. It’s a great collection of tools and resources. Among those are the eBooks that you can obtain. Here is a quick video on how to get those resources click HERE.

I’ve received a few questions lately from newly licensed agents about how the 12 month PL requirement works with a 2 year re-license cycle.  Below is the explaination from the Education Director at the Real Estate Board.   Dear Virginia Real Estate Board Education Providers:  Please be aware and inform your post license education students [...]

The Premise It’s right there in the preamble to the REALTOR® Code of Ethics: “Such interests impose obligations beyond those of ordinary commerce. They impose grave social responsibility and a patriotic duty to which REALTORS® should dedicate themselves, and for which they should be diligent in preparing themselves. REALTORS®, therefore, are zealous to maintain and [...]

Russell Shaw is one of the best and the brightest blog authors and agents in the RE.net.  He has spoken at Bloodhound Unchained, has written for BloodHoundBlog and is currently a superstar at the award-winning AgentGenius. Here’s an excerpt from his bio: Russell has been in the real estate business since 1978, all with John Hall & [...]

Are you a real estate educator or aspiring to be?  The Tennessee Real Estate Educational Foundation (TREEF) has setup a very good resources complete with Wiki’s and Blogs for real estate educators.  It’s still fairly new, but already has had lots of good articles, job aids, presentation techniques and more.  You can check out this resource [...]