CREST: moving beyond conventional wisdom on real estate blogging

Posted by Ben Martin, blogmaster • June 24, 2008

Frustrated with the lack of quantitative data about blogging in real estate? Want to know how your blog stats measure up to others? Fed up with anecdotal evidence and pat answers about effective tactics and results in social networking?

We hear ya!

Announcing a social media research initiative specifically for REALTORS®. The Center for Real Estate and Social Technologies (CREST) will be the definitive research and education resource for social technologies in the real estate business, conducting surveys and other projects to generate benchmarks and best practices that REALTORS® can employ to improve their social networking, blogging, and social media marketing efforts. CREST’s surveys will always be in the 10-15 question range, real estate specific, and conducted every 2-3 months so you can spend less time filling out surveys and we can continually release relevant information to you.

Today, CREST launches its first effort, a 14-question survey focused on real estate blogging. We’ll have at least one more survey on blogging before moving on to other social media marketing topics. The deadline to complete this survey is Friday, July 11 at 9 a.m. EDT. The results of this first survey will be simultaneously released at REBarCamp and here at VARbuzz on July 22.

All blogging REALTORS®, no matter where they live or work, are invited to complete this survey. Those who complete it and provide an e-mail address will receive a free copy of the aggregate survey data and an executive summary. You can rest assured that we are taking all necessary steps to guarantee your anonymity in this process.

The survey is embedded below. RSS subscribers may need to click through to take the survey.


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12 Responses to “CREST: moving beyond conventional wisdom on real estate blogging”

  1. CREST Launches Rad, New, Grassroots Social Media Research Initiative | agentgenius.com- national real estate opinion column 1 month, 3 weeks ago

    [...] Center for Real Estate and Social Technologies (CREST) has officially launched a rad (yes, I said “rad”), new, grassroots social media research initiative [...]

  2. CREST Launches Rad, New, Grassroots Social Media Research Initiative | agentgenius.com- national real estate opinion column 1 month, 3 weeks ago

    [...] Center for Real Estate and Social Technologies (CREST) has officially launched a rad (yes, I said “rad”), new, grassroots social media research initiative [...]

  3. Have you ridden the CREST? at Center for REALTOR® Technology Web Log 1 month, 3 weeks ago

    [...] you’re a REALTOR® who write and maintains your own blog, the first survey is aimed at you.  Why don’t you toss them some [...]

  4. Real Estate Blogging Survey :: Real Estate Marketing Tips from Advanced Access 1 month, 3 weeks ago

    [...] Click here to take the survey. [...]

  5. Gauging The Impact Of Real Estate Social Media | HomeStomper 1 month, 3 weeks ago

    [...] a moment and head over to their site and answer a brief 15 questions survey about your real estate blog. They’ll be sharing the results at REbarcamp (you’re going, [...]

  6. “Blogging is a waste of time!” « 4realz.net 1 month, 3 weeks ago

    [...] us figure it out by adding your experience! Fill out the simple CREST survey from VAR! Possibly related posts: (automatically generated)The single mom dietWorkplace Waste May Be More [...]

  7. Maybe of interest to your members: Blogging benchmarking survey · realtortech.org 1 month, 3 weeks ago

    [...] Hey social media types: Thought y’all (or more specifically, your members) might be interested in knowing about a new blogging benchmarking survey that we’re running at VARbuzz.com. [...]

  8. Nationally, 8% of REALTORS Write Blogs. So What?!? | agentgenius.com- national real estate opinion column 1 month, 3 weeks ago

    [...] issue to the topic, holding events for real estate bloggers, modeling the use of blogs, and undertaking social media research projects, we’re starting to see our members take a greater interest in social media compared to the [...]

  9. If You Want to Learn More About Blogging, a Little Participation is Required | The Real Estate Zebra 1 month, 2 weeks ago

    [...] Enter the first CREST Blogging Survey. [...]

  10. Another Reason to Be Excited for RE BarCamp | RE Bar Camp 1 month, 2 weeks ago

    [...] VarBuzz recently announced that the VAR’s Center for Real Estate and Social Technologies (CREST) is going to provide some added excitement to the RE BarCamp agenda by announcing the results to their first effort, a 14 question survey on real estate blogging. Today, CREST launches its first effort, a 14-question survey focused on real estate blogging. We’ll have at least one more survey on blogging before moving on to other social media marketing topics. The deadline to complete this survey is Friday, July 11 at 9 a.m. EDT. The results of this first survey will be simultaneously released at REBarCamp and here at VARbuzz on July 22. [...]

  11. Time’s running out to take the CREST blogging survey! | VARbuzz 1 month, 1 week ago

    [...] you write a real estate blog? If you answered yes, you should take the Center for Real Estate & Social Technologies’ (CREST) five minute blogging survey. The deadline to complete the survey is 9 a.m. on Friday, July 11. For taking the survey, [...]

  12. Internet Marketing for Real Estate » Do you blog? Please take this survey. 2 weeks, 6 days ago

    [...] is running a survey on the effectiveness of blogging/social media. Please take a moment to fill out the survey if you are a real estate blogger. Thanks to Mark Eckinrode for the heads [...]

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