Posts Tagged ‘Scott Brunner’

I’m sorry, but I don’t care.

Several times in recent weeks I’ve read blog posts horn-tooting about how the blogger had now achieved a certain number of friends on Facebook or connections on LinkedIn, and thanking their adoring fans contacts for helping them achieve that significant milestone. “Stop the presses!” I think to myself (an unfortunately anachronistic exclamation, in this case), trying to figure out why such self-serving announcements are remotely newsworthy — particularly in light of the fact that I’m betting a goodly number of those LinkedIn folks are people you’ve never met (See my friend Cindy Butts’ rather astute take on that phenomenon here). While I subscribe to that blog for a reason (I generally get value from the blogger’s opinions and perspectives), helping him rejoice in his large number of “friends” (I use the term loosely) is not that reason. So why is he clogging my feedreader with such useless, conceited pap? Get over yourself, I want to say.

This, I think, is different from achieving a milestone in terms of number of subscribers to your blog; even magazines brag about such things. Having a large number of people read you says something about your credibility, and is worth telling (though not too often).

But friends on Facebook or connections on LinkIn? I’m sorry, but I don’t care. Unless I should care, and I’m missing the point.

Am I missing a potentially beneficial opportunity to brag about how many friends I have on LinkedIn? (148 as of this morning, including a few I don’t really know, but I didn’t want to hurt their feelings.)

So as my friend (and VAR past president) Kit Hale of Roanoke likes to say: “Help me understand…”

Grown-ups playing air guitar

The trouble with air guitar is that no matter how well you can fake it, you’re still only faking it.

People do peculiar things at the gym. Well, at my gym, anyway.

There’s the matron who moans erotically through her half-hour of stretching each morning. The gym-rat who drips sweat on each weight bench he uses, like a Doberman marking his territory. The paunchy, world-weary types who park themselves on the very weight machine I need and commence to doze between sets. And the chatters, voluble (or perhaps hard-of-hearing) sorts who feel inclined to carry-on indelicate conversations with their buddies clear across the weight room: “Mornin’, Roy. How’s that prostate doin’?”

Which is to say, I’ve seen it all – or rather, I thought I had…until the musician.

I discovered him one morning, hovering near the leg press, eyes half-closed, mouth set in customary overbite, and swaying euphorically to the wicked sounds of his…air guitar.

I did a double-take.

“Dude,” I thought, “You’re at least 40 years old and 40 pounds overweight, and you’re standing in the middle of a crowded YMCA, playing air guitar like you’re the coolest thing this side of the lap pool. Stop it before you embarrass yourself!”

But it was too late, of course.

No doubt he was aiming for casual nonchalance, as if a grown man playing air guitar in a weight room was somehow cool, commonplace, normal. And had he been 15, I might have given him a pass. As it was though, it was unsettling, pitiful even. Here was the ridiculously self-conscious attempting to look unself-conscious and failing spectacularly.
“I don’t care if you have Guitar Hero™ at home, and you’re perfecting your technique,” I wanted to say. “I don’t care if your first cousin was Leonard Skynard. There is no band at the Y. There’s no tour bus, no albums, no agents, no groupies. There’s not even a guitar, for Pete’s sake, and the last thing people want to see this early in the morning is a bare-legged Boss Hogg jamming to the sound of…silence.”

But I didn’t say that. Because the thing is…he was OK at it. I mean, as OK as one can be, if you can get past his age and physical condition and the venue and complete, embarrassing inappropriateness of it all. I could practically hear the opening riff of Sweet Home Alabama in my head.

And that’s when it occurred to me: The real trouble with air guitar is not that it’s juvenile or better strummed in private. It’s that no matter how well you can fake it, you’re still only, well…faking it.

These days air guitarists abound, metaphorically speaking. It’s easy to find artifice parading as art in the real estate business.

When you do only three transactions a year while you dabble in a half dozen other “businesses” on the side and still think you’re contributing to the credibility of the real estate profession: Dude, you’re playing air guitar.

When, as broker, you default on your duty to supervise and mentor your agents because, “They never listen anyway.” Dude, that’s air guitar.

When you tell clients what they want to hear rather than what they need to know: That’s air guitar.

When you prostitute your professionalism with clownish advertising gimmicks: Air guitar.

When you accept an overpriced listing just to get a listing: Definitely air guitar.

Ditto failing to reply to emails or embrace new technologies, generally considering your own interests before those of your clients, and treating real estate as a pastime rather than a profession.

What I’m talking about is pretending at professionalism rather than practicing it – the difference between hanging out at the gym and working out at the gym; between miming Santana with empty hands and making real music; and yes, between having a real estate license…and having a career.

Sadly, some folks still do peculiar things in real estate, too.

VAR’s CEO Scott Brunner is rumored to be a half-decent air-trombonist. Email him at scott@varealtor.com.

They’re little, but they’re loud: Lexington Assn aims to make its mark on its members & community

I just finished a delightful/grueling couple of days in Lexington facilitating the Strategic Planning process for one of the smallest local associations of REALTORS® in Virginia (one with quite possibly the longest name….take a deep breath): the Lexington /Buena Vista /Rockbridge Association of REALTORS®. It’s an association of about 120 – an association that’s never had a strategic plan – and it was quite possibly one of the most personally rewarding (to me, I mean) sessions I’ve ever been a part of. In Lexington, and found a committee of 16 energetic, well informed REALTORS® of every demographic stripe who were passionate in their desire to chart a new course for their association. In two days, they managed to challenge my assumptions about what makes an association great (it’s NOT its size; bigger isn’t always better), about the nature of association cultures (insularity is always a risk, but there’s something to be said about the warmth and familiarity of a close-knit community), and about the power of new ideas to energize organization leaders (wait ’til you see their plan!). The proof will be in the implementation, of course, but I suspect Lexington REALTOR® leaders can serve as role models for other local associations of REALTORS® who want to improve the value proposition they offer members…and who are willing to commit themselves to a plan for doing so.

The LBVRAR membership will get a first peek at the proposed plan in a series of upcoming Town Hall meetings and can offer input; the final proposed plan will be voted on in April. For now, here’s a sneak peek at sme parts of the plan…the mission, envisioned future and broad goals their Strat Planning Committee will propose (wish I could take credit for it, but I can’t):

MISSION (Why we exist):
The LBVR promotes its members’ success by providing quality services and support that enable its members to serve our community with professionalism and integrity.

ENVISIONED FUTURE (What the future will look like with the implementation of this plan):
• Members are actively involved in and proud of their local association
• Members trust and support LBVR leadership.
• The public values and respects the services LBVR members provide.

GOALS & OBJECTIVES (Our plan of work):

1. COMMUNITY PRESENCE AND INFLUENCE / LBVR actively participates in the community in ways that benefit its members and their customers and clients.

2. PROFESSIONAL DEVELOPMENT / LBVR will provide educational and professional development opportunities for its members in order for them to demonstrate competence and integrity to their customers and clients.

3. BUSINESS TOOLS / LBVR will provide business tools and resources to optimize its members’ business effectiveness.

4. EFFECTIVE ORGANIZATION / LBVR maintains a viable organizational structure and systems that benefit its members and encourages member engagement.

Stay tuned. This is an association that’s going places….


•••

FosterCityBlog.com


Author login